Organisation:LIFT IrelandCharity Reg no. :1. Tell us about the issue(s) this social enterprise is tackling and why it's important
2. How does the social enterprise go about tackling these issues?
- Why was the social enterprise set up? What is it trying to change or do? Why is it important to do this? LIFT was set up to tackle poor personal leadership which has large-scale effects on Irish society. When people lead themselves and others poorly, bad decisions and poor behaviour result. This is seen across Irish society from classrooms to boardrooms to homes. At a personal level, not leading ourselves well creates problems in relationships, psychological wellbeing and unfulfilled potential. On a larger scale, lapses in leadership lead to scandal and tolerated mistreatment of people. Ireland’s leadership can be better than it is. Despite the disappointment that poor leadership makes us we feel, it’s easy to accept and adapt to it. We understand how powerless people can feel about making positive change when they see poor behaviour and damaging decisions, in their own lives and by others.
3. Tell us about a case where the social enterprise has made a positive difference.
- Explain your social enterprise 's approach to solving the issues you identified in your previous answer. If it has had to alter its activities in response to COVID-19, how did it do this?LIFT is a movement to build leadership capabilities in Ireland. We believe every person is a leader with positive influence for themselves and others. LIFT tackles poor leadership using our roundtable process which inspires each person to be empowered with positive influence. This process gives people the opportunity to be better, one day/action/conversation at a time. The same LIFT process is being used in businesses, schools, non-profits, sports teams, universities and families. LIFT is a wholly inclusive solution. The leadership themes in the LIFT process were chosen by the Irish public. The LIFT process is uniquely simple and replicable which allows LIFT to grow exponentially. LIFT’s aim is to reach 10% of Ireland in 10 years, a tipping point where positive societal change will happen
4. What has the overall impact of this work been and how do you measure it?
- This is your chance to talk about impact in qualitative terms. Provide a case study to illustrate the impact of the social enterprise’s work. We will accept anonymous case studies if you need to protect the identity of a service user or individuals under 18 years of age. You can include a quote or endorsement if you wish.Tony from the charity Care After Prison shares how LIFT has helped in him and he is now bringing LIFT to prisons in Ireland. LIFT had empowered Tony to positively influence others. “LIFT has been a fantastic revelation for me and has reduced my levels of by 70%. It has allowed me to see that all the stress and doubt and fears are not unique to me and that we all have these issues. And in the roundtables the fact you see this helps to reduce them. My belief in myself has got stronger and I am able to make decisions in a more structured way. It has always been difficult for me to make decisions as I felt I would never make the right ones or I was afraid as to how others would react to them, but themes like, Listening, Positive attitude, Determination, Competency etc have made me look at the decisions I am making and delivering on these decisions. My behaviour has become more relaxed and beneficial to my own mental health and I am actually enjoying my life and work more.”
5. What is your social enterprise’s approach to earning income?
- How would you describe the overall impact of your organisation’s work? What measures do you use to know if you have been successful at achieving your goals? How do you know what to improve or change in your work? Please include as much evidence as possible to demonstrate your impact.Three years into our ten-year goal we’ve grown to over 20,000 people using LIFT. LIFT is being used in over 80 corporate, sporting, public sector and non-profit partner organisations, almost 200 schools, and 4 universities. Since LIFT launched, systematic anonymous impact feedback has been collected through online surveys immediately after participants complete 8 weeks of LIFT. There are almost 3,000 responses to this feedback survey from across Irish society. The feedback received is resounding. 97% of adults said that their understanding of good leadership had improved; while even more importantly, 83% said that they had experienced real positive change as a result of the LIFT process. A detailed analysis can be read in our impact report at liftireland.ie. The ILAS research centre is conducting an independent evaluation of LIFT. The first set of findings (which is continuing) have supported LIFT’s own impact findings. A similar project will focus on youth impact. The end goal for LIFT is to see real change in Irish society through a focus on positive leadership. But societies are made up of individuals and to create societal change we need to see real change in individuals first
6. How does your organisation grow its customer base?
- How does your social enterprise earn income? What have you done to maximise the contribution that earned income can make towards the cost of your service? How does this approach differentiate your work from other approaches?LIFT operates a Robin Hood model – Partners who can contribute do so. This allows LIFT to be offered to community organisations and schools at a discounted cost or at no cost. LIFT aims to be available to all, regardless of means. We are completely transparent with our partners and encourage them to help with LIFT's vision and mission where they can. LIFT earns traded income by providing comprehensive leadership and cultural change rollout plans to partner organisations, built around the LIFT Leadership Roundtable model. Partners who are businesses make a financial contribution to LIFT in return for implementing LIFT. In 2020, we were awarded a Rethink Ireland grant. This helped us to grow our school partners from 28 to 156 schools in 2020/2021.
7. How can the public support your work?
- Describe the marketing and sales techniques and strategies you put in place to attract and retain customers to purchase goods or services from your organisation.LIFT grows tremendously through our LIFT Tribe – the people across Ireland who use LIFT. Once people go through the process and see the power of LIFT, they promote it to other people who then join. Anyone involved tends to becomes an advocate of LIFT. We run many events to drive a national conversation about leadership. You can learn about the ‘LIFT Awards’ and the ‘Better Leadership Forum’ at liftireland.ie. LIFT often keynotes external events such as an upcoming TED X conference. LIFT has received PR attention surrounding our rapid growth across the Irish Times, RTE, Drive Time and the Irish Examiner. LIFT has a large following on LinkedIn, Facebook, Twitter, YouTube, Instagram and our newsletter. We connect with the LIFT Tribe daily here.
8. Describe how your organisation is transparent and accountable
- Do you need volunteers? Do you fundraise? Can the public share your story? Give them a call to action.The public can help LIFT by joining LIFT Leadership roundtable themselves. They can then train to run roundtables as a LIFT facilitator and spread positive leadership in their circles using the LIFT process. This allows those individuals to build their own leadership capability and to bring LIFT to their communities, thus helping to deliver LIFT’s mission of raising Ireland’s leadership standards. LIFT is open to everyone and here’s how you can be part of the movement: 1. Join a LIFT roundtable at liftireland.ie/events 2. Build your personal leadership and spread positive influence in your life 3. Be part of the tribe and encourage people in your life to join LIFT roundtables @LIFTIreland #LIFTIreland
- For example, do you publish your annual accounts online? Are you compliant with the Charities Regulator's Charities Governance Code? Do you use the Charities Regulator’s Fundraising Principles?Our accounts are available for viewing at the CRO. As we are not a charity, but a social enterprise, we are not obliged to adopt the Charities Governance Code. However, we have chosen to work towards compliance with the code as best practice, and are in the process of moving from an Advisory Board to a formal Board with a Chairperson in place. We are working through the 6 Principles of the Charities Governance Code and the new Board will be expected to sign off on them on an annual basis.